"After over 35 years representing national television advertising, it is our goal to do all we can to help both the programs/Networks and the advertisers find the correct balance between price and value, so everyone comes out a winner!"- Richard Storrs, CEO and President
When it comes to representing advertising time, there are many ways to approach this business. SMI employs a unique strategy which includes putting buyers and sellers in the best position to come out with the highest value. Through solid, lifetime relationships with distributors and key agency players, SMI is able to produce the highest possible income generation for the inventory we secure. Our team of professionals, with sales offices on both coasts, strive to provide focused, customer centered service. Our staff is responsive to the needs and goals of our clients and go the extra mile to help them achieve them. SMI's formula is to create a "partnership" with our content providers and advertising clients, as when a good deal is struck, the result is a win/win!
Each network, program, and exclusive Diginet bundle, is unique and can provide value to the right client or brand. The one-size-fits-all approaches never provide the best solution. Each show, package or network we represent stands on it own merits, and will provide the right value for the right advertiser based on their audience composition. We are not here for short run profits, we are in the business of creating long term relationships that build on themselves over time.
SMI has recently acquired a unique and valuable source of media time with its addition of CC Sponsorships. CC Sponsorships is a division of SMI that exclusively represents the Closed Captioning Sponsorship for the CNN news network. These spots feature a client's short form 10 second commercial which is preceded by a billboard with the brand's logo and tag line. The spots only run 1 to 2 an hour and are positioned adjacent to programming so they don't get lost in middle of a commercial pod. Please use the button below to visit the page on our website.