News & Updates

Industry Insights & Company News

Stay current with the latest from Storrs Media — industry trends, company announcements, and direct response television insights.

Company NewsOctober 2026Featured

Storrs Media launches new program for  2026/2027

Introducing our newest program, Inspiring Americans, a tribute to individuals who have successfully made the transition from military to civilian life and have accomplihed amazing contributions to their nation and communities. Along with this launch, this month we say goodbye to some great programming that has served us well.  Put out to pasture are: Positvely America  (RIP to the always classy and Emmy‑award‑winning television news anchor Ernie Anastos), Just for Laughs: Gags, Finally Caught, Nashville Roadhouse, Madison Brown, Country Fix, Bluegrass Ridge, Triton Poker and Sportswrap.

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Company NewsOctober 2026

Video: Storrs Media & Telco Productions Shows for 2026/27

Get a first look at the exciting lineup of Storrs Media and Telco Productions programming heading into the 2026/27 broadcast season. This sizzle reel showcases the shows and network partners that make up our growing portfolio of national television representation.

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Industry TrendsSeptember 2026

Why Direct Response TV Remains One of the Most Efficient Ad Buys

As digital ad costs continue to rise, savvy marketers are rediscovering the unmatched cost-per-response efficiency of national television — particularly in syndication and Digi-Net programming.  These opportunities offer access to the "cordcutters" in local markets with disposal income and a love for the classic television experience.

ProgrammingAugust 2026

World Poker Tour Returns with New Season — Advertising Opportunities Available

The World Poker Tour's new season brings a highly engaged, affluent audience to national television. Storrs Media represents exclusive advertising inventory for this marquee program.  WPT is always producing new programming including "Creators and Influeners" tournaments and more.  The syndication version includes "strip" (M-F) exposures, plus bonus weekend plays.  Lot's of value and response in this weekly package!

Company NewsJuly 2026

Storrs Media Marks 40 Years of National Television Representation

Four decades of connecting content providers and advertisers. We reflect on this milestone, the relationships, and the evolving landscape of national TV advertising that has defined our firm.  Although this is Storrs Media's 16th year anniversary, the national television advertising experience spans over 40 year, starting back in 1984! From game show prize advertising to travel promotional consideration to fully broadcast closed captioining sponsorships, Richard Storrs has made his mark on the television landscape that has changed short form advertising forever.

Industry TrendsJune 2026

The Rise of Digi-Nets: How Antenna TV Is Reaching New Audiences

Over-the-air digital sub-channels have quietly built loyal, consistent audiences. For direct response advertisers, Digi-Nets offer a compelling combination of frequency, reach, and value.

ProgrammingMay 2026

Hiring America Continues to Deliver for Workforce-Focused Advertisers

With unemployment and workforce development top of mind for millions of Americans, Hiring America remains one of the most targeted buys in national syndication for relevant advertisers.

Company NewsApril 2026

Storrs Media Holiday Package Now Accepting Reservations for Q4 2026

Our popular holiday programming bundles are filling fast. Advertisers looking to maximize visibility during the peak holiday season should reach out now to secure their preferred inventory.

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Reach out to our team for the latest availability, pricing, and programming updates tailored to your campaign goals.